More sales for the brand should be generated via an e-commerce site. Shopify offers the perfect solution for this due to the clear dashboard.
The site has a large selection of different soap products. In order to make the store optimal, I used a premium theme with advanced filter methods to search through the large collections.
In addition, a blog for newsletter marketing was desired.
To further drive revenue and improve chances of purchase, we added an AJAX Cart (push out cart), so customers can reach checkout without having to leave the page they are on. Also, this encourages customers to continue to browse without being disturbed or distracted.
With the freedom to grow and limitless customisation possibilities, Home of Soap has been built with the ability to scale in the long-term and help streamline many laborious tasks. It has also been built with priority in the customer visual experience and ease of use.
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